Add your business to the Valley Village
Join our charming Valley Village at the annual SYV Holiday Lights Festival, benefiting the Santa Ynez Valley Botanic Garden. This sponsorship opportunity includes a custom-designed business façade featuring your company name displayed within the Valley Village along the beloved Miniature Polar Express route throughout the festival season.
Join our charming Valley Village at the annual SYV Holiday Lights Festival, benefiting the Santa Ynez Valley Botanic Garden. This sponsorship opportunity includes a custom-designed business façade featuring your company name displayed within the Valley Village along the beloved Miniature Polar Express route throughout the festival season.
Valley Village sponsorships are annual and valid for the current festival season only, offering a unique and festive way to showcase your business while supporting one of the Santa Ynez Valley’s favorite holiday traditions. Spaces are limited each year, and we hope you’ll join us season after season as part of this magical holiday experience.
The 2026 SYV Holiday Lights Festival will debut an enchanting new Polar Express experience, featuring illuminated winter scenes, charming village storefronts, carousel rides, live entertainment, Santa’s workshop, and festive displays for visitors of all ages. Guests will stroll through magical holiday settings while enjoying the warmth and spirit of the season.
As part of this immersive experience, local businesses are invited to sponsor a storefront facade within our Valley Village — a charming old-world Christmas village representing the Santa Ynez Valley business community. Each sponsored facade will feature your business name as part of the display.
Created by talented local artists, carpenters, and volunteers, this exciting new addition to the festival celebrates both our community and the spirit of the holidays.
A tax-deductible annual sponsorship of $250 secures your business storefront representation for the 2026 festival season only and helps support materials and construction for the illuminated scenes. Sponsorships are renewed annually for continued participation and representation in future festival seasons.
Last year’s festival welcomed nearly 10,000 visitors from both the local area and beyond, offering businesses a unique opportunity to gain visibility while supporting the SYV Botanic Garden and this beloved community tradition.
Spaces are limited, and we hope you will join us as part of this magical holiday experience.